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The Importance of Reputation Management for Small Businesses
Reputation management builds trust, credibility, and visibility for small businesses. Online reviews influence customer decisions and search engine rankings. Marketlocal supports small businesses with reputation management and local SEO strategies that drive real...
What to Do When Your Business Gets a Bad Review?
No business is perfect. Even with great service and happy customers, negative reviews will pop up at some point. It’s frustrating, but it’s also a normal part of running a business. The key is how you respond. A bad review doesn’t have to hurt your reputation—if...
What’s Programmatic Advertising, and Should You Be Using It?
Imagine you’re trying to sell handmade candles. Would you rather stand on a street corner handing out flyers to everyone, or show an ad only to people already searching for candles? Programmatic advertising does the latter—automatically placing your ads where they’ll...
Do You Really Need a Website?
It’s 2025. You can order a pizza with a tweet, get groceries delivered by a drone, and even find a dog-sitter with a few taps on your phone. But does your small business really need a website? If you’re relying on social media or word-of-mouth, you might think a...
Responding to Bad Reviews: The Dos and Don’ts
In the wild world of online reviews, we get it—a single not-so-good comment can really put a damper on even the best of us. But don’t worry, because we’ve got your back! Join us as we explore the ins and outs of responding to bad reviews and ways of turning them into...
Tips for Responding to Positive Reviews With Examples
Getting online customer reviews on Google, Facebook, and Yelp has become one of the most important ways to market your business. In fact, 93 percent of consumers say online reviews impact their purchasing decisions. That’s why it’s so crucial that you tidy up your...