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Brand Familiarity Wins: Survey Reveals 59% of Americans click on known brands in Google results
Additionally, Google continues to be the most reliable information source, with almost half of Americans placing greater faith in organic results than in sponsored ones. A poll by link-building agency Page One Power shows that searchers are twice as likely to click on...
Why SEO is still important in an AI Driven World
As AI transforms the digital landscape, businesses may wonder if SEO is still relevant. The truth is, SEO is more important than ever. While AI enhances search, it still relies on well-optimized websites for information. This article explores why SEO remains crucial...
The Importance of Reputation Management for Small Businesses
Reputation management builds trust, credibility, and visibility for small businesses. Online reviews influence customer decisions and search engine rankings. Marketlocal supports small businesses with reputation management and local SEO strategies that drive real...
What to Do When Your Business Gets a Bad Review?
No business is perfect. Even with great service and happy customers, negative reviews will pop up at some point. It’s frustrating, but it’s also a normal part of running a business. The key is how you respond. A bad review doesn’t have to hurt your reputation—if...
What’s Programmatic Advertising, and Should You Be Using It?
Imagine you’re trying to sell handmade candles. Would you rather stand on a street corner handing out flyers to everyone, or show an ad only to people already searching for candles? Programmatic advertising does the latter—automatically placing your ads where they’ll...
Do You Really Need a Website?
It’s 2025. You can order a pizza with a tweet, get groceries delivered by a drone, and even find a dog-sitter with a few taps on your phone. But does your small business really need a website? If you’re relying on social media or word-of-mouth, you might think a...